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The 5 Generations Story of MOSCOT Glasses

06-12-2021 17:31
The 5 Generations Story of MOSCOT Glasses

MEET THE MOSCOTS

Hyman Moscot – The first founder to start selling with a wheelbarrow: Hyman started selling eyeglasses with a wheelbarrow in 1899 on Orchard Street. Reaching a certain loyal following, Hyman opened the family's first store at 94 Rivington Street in 1915.  

Sol Moscot – Optistyen : Joining the family business at the age of 15, Sol took the reins and opened the store on Orchard Street in 1925, which they would use for the next 80 years.  
Joel Moscot – Optician: Attractive, educated and dedicated to his clients, he has also passed on family values to his children.    
 
Dr. Harvey Moscot – current CEO and Doctor of Optometry:
Moscot's CEO, Dr. Moscot is also the founder of MOSCOT Mobileyes (charity) and MOSCOT Music.
Kenny Moscot – Optician: Brand visionary, joined the family business in 1992.  
Zack Moscot – current Head of Design: Trained in industrial design and joined the team, making 5th Generation Moscot joining the family business.  


HOW DID IT ALL BEGIN?

MOSCOT's roots were laid in America in 1899 by the great-great-grandfather Hyman Moscot, who came from Eastern Europe. Hyman started out selling ready-made eyeglasses in a wheelbarrow on Orchard Street on Manhattan's famous Lower East Side.  

Having gained a loyal customer base by 1915, Hyman opened the family's first store at 94 Rivington Street.  

In 1925, Hyman's 15-year-old son Sol joined the family business.

In 1936 MOSCOT was at 118 Orchard Street and would remain there for the next 80 years.  


5 GENERATIONS AND 106 YEARS OF GLASSES EXCELLENCE


"The prescription for eyeglasses is complex. Different needs require different lenses. And it is very important to us that these lenses are made to precise specifications. We understand very well how to read exactly, how to do exactly as written."

"We are proud of our company history. "

"I think it's great that we've been on Orchard Street for nearly 100 years. We've been in this neighborhood for years and we say, "We were born in Orchard and we'll die in Orchard." It's especially nice for me to be in the store because not only have we been here for 5 generations - I'm the fifth - but it's also nice to see generations of families who come to our store often. I've been in sales for a while. I ran into the grandson of someone who came to my grandfather for his glasses. This shows the fact that Moscot is a part of NewYork, a permanent brand. "  

"The combination of fashion and health has always intrigued me. I went to optometry school, graduated at 27, got my doctorate, I've been doing eye exams in this store for over 25 years. "

"When designing new frames, I take into account the classic elements and design language of our original models, and I always try to transfer that language and brand heritage to the frames, sticking to timeless designs, classic elements."  

"We make our glasses in our laboratories located in each of our stores, so we can control every aspect of production. "

“MOSCOT is printed in every frame we make and we are proud of it. Our ancestors also paid a lot of attention to the eyeglasses made, so everything we offer must be of premium quality.”

 

"One size doesn't fit all. We usually have small, medium and large sizes. Our licensed opticians take the measurements of the face, measure the distance between the eyes, look at the general facial and bone lines, and choose the appropriate size. Serving behind the counter, presenting products and demonstrating our unique optical experience makes our brand different. what makes it.”  

"Those who wear Moscot know that when they wear Moscot, they're wearing more than just glasses. They're wearing a piece of New York, a piece of Moscot heritage, a piece of the family. People understand the attention to detail and timelessness. That's what makes Moscot frames special."


“Your vision is our business”. That was my grandfather's principle. Getting people to see, doing the right thing for the client, giving the right lens for vision problems was paramount. Or when someone wears Moscot with a new prescription eyeglasses, "Wow, I've never seen so clearly before" when you say… But when you think about it, glasses are the first thing you put on when you get up in the morning and the last thing you take off when you go to bed at night. I mean, it's a very critical element of your day and I can't think of anything more important than glasses that you are comfortable with and see well.  

FIVE GENERATIONS

FAMILY BUSINESS

NEW YORK CITY

SINCE 1916

 

WORKMANSHIP

Designed in New York, Moscot eyeglasses are all handmade and made in the strongest possible way, using the highest quality materials, real hardware, and muzzles to attach the temples and frame fronts. At its own labs in New York City, MOSCOT carefully examines each frame before deciding it's fit for use, ensuring the highest quality and fit.  

Top Quality Glasses

From frame design to final quality control testing, every MOSCOT frame is set up, cleaned, and inspected in our New York City labs before it's packed and shipped to you.  


ANATOMY OF FRAMES

3 types of muzo (3, 5, 7 bows) for strength and endurance

6 types of rivets – not just for decoration, but also for stability and durability.

3 types of Shank tips (acetate, metal, cable) to keep the glasses more comfortable on the face. Metal and acetate tips are adjustable.  

3 kinds of Bridge (door hole, saddle, metal) metal and door hole most universal compatible bridge.  

4 types of cushions/pads (bone, titanium, silicone, acetate) can be adjusted for all bridges.  


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